Journal of Consumer Behaviour

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Volume 7 Issue 1 (January/February 2008), Pages 1-100

Editorial (pages 1-2)

  • Jim Gentry
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.239

A cross‐national examination of consumer perceived risk in the context of non‐deceptive counterfeit brands (pages 3-20)

  • Cleopatra Veloutsou, Xuemei Bian
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.231

Materialism as a predictor variable of low income consumer behavior when entering into installment plan agreements (pages 21-34)

  • Mateus Canniatti Ponchio, Francisco Aranha
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.234

Perceived trustworthiness of online shops (pages 35-50)

  • Oliver B. Büttner, Anja S. Göritz
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.235

Dependence patterns in consumer behavior: exploration and refinement of a concept (pages 51-71)

  • T. Bettina Cornwell, L. Wakiuru Wamwara‐Mbugua, Stefan G. Nicovich
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.236

Cognitive, affective and conative responses to visual simulation: the effects of rotation in online product presentation (pages 72-87)

  • Jihye Park, Leslie Stoel, Sharron J. Lennon
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.237

Consumer ethnocentrism, cultural sensitivity, and intention to purchase local products—evidence from Vietnam (pages 88-100)

  • Tho D. Nguyen, Trang T.M. Nguyen, Nigel J. Barrett
  • Published: 12 Feb 2008
  • DOI: 10.1002/cb.238

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