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Volume 4 Issue 2 (Summer 1987), Pages fmi-fmi, iii-iii, 93-165

Modeling inflation‐induced adaptive behaviors (pages 145-156)

Abstract

Predicting consumers' responses to inflationary pressures has been a dominant research area in psychology, economics, and marketing. The present study attempts to model consumers' inflation‐induced adaptive behavior using demographic, shopping patterns, and attitudes as predictors. Also, the present study is not limited to purchase behaviors. Rather, inflation‐induced adaptive behaviors are examined for the purchase, preparation, and consumption of necessity goods (food items) involving a relatively low expenditure per purchase but a relatively high annual expenditure.

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