Journal of Consumer Behaviour

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The influence of social identity on value perceptions and intention

  • Miriam McGowan, Edward Shiu, Louise M. Hassan
  • Published: 23 Nov 2016
  • DOI: 10.1002/cb.1627

Paradoxical effects of famous music in retail venues

  • Luca Petruzzellis, Jean‐Charles Chebat, Ada Palumbo
  • Published: 21 Dec 2017
  • DOI: 10.1002/cb.1701

The mediating role of advertising literacy and the moderating influence of parental mediation on how children of different ages react to brand placements

  • Liselot Hudders, Veroline Cauberghe
  • Published: 16 Jan 2018
  • DOI: 10.1002/cb.1704

The effect of relational benefits in loyalty programmes: Evidence from Chinese milk formula customer clubs

  • Song Yang, Siu Lung (Kevin) Yu, Johan Bruwer
  • Published: 31 Jan 2018
  • DOI: 10.1002/cb.1705

How salient pictures in magazine advertisements bias consumers' preference construction: A comparison with product pages in e‐stores applying dual system model

  • Chingching Chang
  • Published: 23 Nov 2017
  • DOI: 10.1002/cb.1696

Between enthusiasm and refusal: A cluster analysis on consumer types and attitudes towards peer‐to‐peer sharing

  • Frieder Neunhoeffer, Timm Teubner
  • Published: 30 Jan 2018
  • DOI: 10.1002/cb.1706

How consumers “see” a visually warm store: Differences between affective and cognitive processors

  • Eunsoo Baek, Ho Jung Choo, Hyunjoo Oh, So‐Yeon Yoon
  • Published: 04 Dec 2017
  • DOI: 10.1002/cb.1698

Triplex modeling of the political messages consumer behavior in social networks

  • Yaser Sobhanifard, Seyedjavad Sadatfarizani
  • Published: 10 Jan 2018
  • DOI: 10.1002/cb.1703

Price fairness, satisfaction, and trust as antecedents of purchase intentions towards organic food

  • Faruk Anıl Konuk
  • Published: 19 Nov 2017
  • DOI: 10.1002/cb.1697

Affective and cognitive religiosity: Influences on consumer reactance and self‐control

  • Elizabeth A. Minton
  • Published: 05 Jan 2018
  • DOI: 10.1002/cb.1702

Effects of belief in luck on the attractiveness of loyalty programmes

  • Wagner Junior Ladeira, Fernando De Oliveira Santini, Claudio Hoffmann Sampaio, Juan Pablo Boeira
  • Published: 19 Nov 2017
  • DOI: 10.1002/cb.1695

Paradoxical effects of famous music in retail venues

  • Luca Petruzzellis, Jean‐Charles Chebat, Ada Palumbo
  • Published: 21 Dec 2017
  • DOI: 10.1002/cb.1701

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